[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.lukre.cz\/posunte-svuj-business-na-dalsi-level-aneb-5-zakladnich-pravidel-chovani-k-zakaznikum\/#Article","mainEntityOfPage":"https:\/\/www.lukre.cz\/posunte-svuj-business-na-dalsi-level-aneb-5-zakladnich-pravidel-chovani-k-zakaznikum\/","headline":"Posu\u0148te sv\u016fj business na dal\u0161\u00ed level, aneb 5 z\u00e1kladn\u00edch pravidel chov\u00e1n\u00ed k z\u00e1kazn\u00edk\u016fm","name":"Posu\u0148te sv\u016fj business na dal\u0161\u00ed level, aneb 5 z\u00e1kladn\u00edch pravidel chov\u00e1n\u00ed k z\u00e1kazn\u00edk\u016fm","description":"Jak jsme ji\u017e zm\u00ednili, \u017eijeme v dob\u011b, kdy existuje na trhu velk\u00e9 mno\u017estv\u00ed firem a konkurence je mnoho. O tom, jestli si z\u00e1kazn\u00edci vyberou pr\u00e1v\u011b n\u00e1s rozhoduje jedn\u00e1n\u00ed s nimi a p\u0159idan\u00e1 hodnota, kterou jim m\u016f\u017eeme nab\u00eddnout. Produkty se po v\u011bt\u0161inou nem\u011bn\u00ed, spousta firem nab\u00edz\u00ed \u00fapln\u011b stejn\u00e9 zbo\u017e\u00ed, \u010di slu\u017eby. Management firem by si tedy m\u011bl b\u00fdt […]","datePublished":"2020-03-16","dateModified":"2023-05-22","author":{"@type":"Person","@id":"https:\/\/www.lukre.cz\/author\/#Person","name":"","url":"https:\/\/www.lukre.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/6eaf701939e92690bed32d6f2e2c0f9e1355f2e3837c1fb45fbfacf848239e2d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6eaf701939e92690bed32d6f2e2c0f9e1355f2e3837c1fb45fbfacf848239e2d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"lukre.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.lukre.cz\/wp-content\/uploads\/img_a372674_w3413_t1584086362.jpg","url":"https:\/\/www.lukre.cz\/wp-content\/uploads\/img_a372674_w3413_t1584086362.jpg","height":0,"width":0},"url":"https:\/\/www.lukre.cz\/posunte-svuj-business-na-dalsi-level-aneb-5-zakladnich-pravidel-chovani-k-zakaznikum\/","about":["Slu\u017eby"],"wordCount":572,"articleBody":"Jak jsme ji\u017e zm\u00ednili, \u017eijeme v dob\u011b, kdy existuje na trhu velk\u00e9 mno\u017estv\u00ed firem a konkurence je mnoho. O tom, jestli si z\u00e1kazn\u00edci vyberou pr\u00e1v\u011b n\u00e1s rozhoduje jedn\u00e1n\u00ed s nimi a p\u0159idan\u00e1 hodnota, kterou jim m\u016f\u017eeme nab\u00eddnout. Produkty se po v\u011bt\u0161inou nem\u011bn\u00ed, spousta firem nab\u00edz\u00ed \u00fapln\u011b stejn\u00e9 zbo\u017e\u00ed, \u010di slu\u017eby. Management firem by si tedy m\u011bl b\u00fdt v\u011bdom jedin\u00e9ho c\u00edle: „Pr\u00e1v\u011b na\u0161e firma dok\u00e1\u017ee nab\u00eddnout takov\u00e9 slu\u017eby, kter\u00e9 jinde z\u00e1kazn\u00edk nenajde.“ Aby takov\u00fd c\u00edl mohla firma split, mus\u00ed se zam\u011b\u0159it na t\u011bchto 5 z\u00e1kladn\u00edch pravidel jedn\u00e1n\u00ed se z\u00e1kazn\u00edky.\t\tKl\u00e1st d\u016fraz na prvn\u00ed dojemObchodn\u00edk by si m\u011bl b\u00fdt na sto procent v\u011bdom toho, jak velk\u00fd v\u00fdznam m\u00e1 prvn\u00ed dojem. Nejedn\u00e1 se zde pouze o chov\u00e1n\u00ed zam\u011bstnanc\u016f, kte\u0159\u00ed by m\u011bli b\u00fdt na z\u00e1kazn\u00edka p\u0159\u00edjemn\u00ed, slu\u0161n\u00ed a mil\u00ed. Jedn\u00e1 se i o to, jak\u00fdm zp\u016fsobem vyhl\u00ed\u017e\u00ed dan\u00e1 obchodn\u00ed pobo\u010dka. D\u016fle\u017eitou roli hraje vybaven\u00ed, \u010distota, barvy, v\u016fn\u011b…\t\tV\u00e1\u017eit si z\u00e1kazn\u00edkaZ chov\u00e1n\u00ed person\u00e1lu by m\u011blo b\u00fdt jasn\u00e9, \u017ee si firma z\u00e1kazn\u00edka v\u00e1\u017e\u00ed a jedn\u00e1 s n\u00edm up\u0159\u00edmn\u011b. Nejedn\u00e1 se zde o n\u011bjak\u00fd druh podl\u00e9z\u00e1n\u00ed, naopak i zam\u011bstnanec, kter\u00e9mu je v\u0161t\u011bpov\u00e1no, \u017ee z\u00e1kazn\u00edk m\u00e1 v\u017edy pravdu, si mus\u00ed uv\u011bdomovat svou vlastn\u00ed cenu a jednat f\u00e9rov\u011b. I takto se d\u00e1 poznat, \u017ee se jedn\u00e1 o seri\u00f3zn\u00ed firmu, kter\u00e1 je zvykl\u00e1 jednat se seri\u00f3zn\u00edmi z\u00e1kazn\u00edky.\t\tVych\u00e1zet z\u00e1kazn\u00edkovi vst\u0159\u00edc a iniciativn\u011b mu pom\u00e1hatPokud si klient nen\u00ed ni\u010d\u00edm jist, m\u011bli bychom mu jako firma um\u011bt vyj\u00edt vst\u0159\u00edc. Person\u00e1l by m\u011bl um\u011bt naslouchat z\u00e1kazn\u00edkov\u00fdm pot\u0159eb\u00e1m a podle nich pak nab\u00edzet produkty, kter\u00e9 jsou pro n\u011bj ty nejlep\u0161\u00ed. Pokud se naskytne situace, kdy m\u016f\u017eeme z\u00e1kazn\u00edkovi vyj\u00edt vst\u0159\u00edc, m\u011bli bychom to v\u017edy ud\u011blat. P\u0159\u00edkladem m\u016f\u017ee b\u00fdt nap\u0159\u00edklad to, \u017ee z\u00e1kazn\u00edkovi „podr\u017e\u00edme“ zbo\u017e\u00ed, kter\u00e9 si nem\u016f\u017ee vyzvednout ihned a podobn\u011b. \t\tNapravit chybu, kdy\u017e k n\u00ed dojdePerson\u00e1l by se nem\u011bl nikdy se z\u00e1kazn\u00edkem h\u00e1dat a omlouvat sv\u00e9 pochyben\u00ed jak\u00fdmikoliv v\u00fdmluvami. Jedin\u00fd spr\u00e1vn\u00fd postup je se z\u00e1kazn\u00edkovi za vznikl\u00e9 pot\u00ed\u017ee omluvit a svou chybu napravit.\t\tPracovat se z\u00e1kazn\u00edkovo psychikouV tomto bod\u011b se nejedn\u00e1 o jakoukoliv manipulaci, ale o jednoduch\u00e9 triky, kter\u00fdmi m\u016f\u017eete z\u00e1kazn\u00edka uv\u00e9st do ide\u00e1ln\u00edho stavu jeho mysli. M\u016f\u017eete nap\u0159\u00edklad pou\u017e\u00edt trik zrcadlen\u00ed, kdy napodobujete jeho pohyby. Pokud si nap\u0159\u00edklad podup\u00e1v\u00e1 do pravideln\u00e9ho rytmu, zkuste jej napodobit poklep\u00e1v\u00e1n\u00edm prstu. T\u00edm m\u016f\u017eete z\u00e1kazn\u00edkovi podv\u011bdom\u011b vnuknout pocit, \u017ee jste si bl\u00edzc\u00ed a vzbudit sympatie.\u0158\u00edd\u00edte se t\u011bmito pravidly? Pokud ne, hodl\u00e1te je vyzkou\u0161et? Kontrolujete si, jak\u00fdm zp\u016fsobem se Va\u0161i zam\u011bstnanci chovaj\u00ed k z\u00e1kazn\u00edk\u016fm?                                                                                                                                                                                                                                                                                                                                                                                        3.6\/5 - (11 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Posu\u0148te sv\u016fj business na dal\u0161\u00ed level, aneb 5 z\u00e1kladn\u00edch pravidel chov\u00e1n\u00ed k z\u00e1kazn\u00edk\u016fm","item":"https:\/\/www.lukre.cz\/posunte-svuj-business-na-dalsi-level-aneb-5-zakladnich-pravidel-chovani-k-zakaznikum\/#breadcrumbitem"}]}]